Harry Potter eBooks
The big ebook news this week is that official Harry Potter ebooks are now available on the Pottermore website.
When I read about this, the first thing I wondered about was what format the ebooks were being made available in, and what kind of DRM they were using. From looking at their supported devices FAQ page, at first it appeared that they were using typical Adobe DRM, since they mention the use of Adobe Digital Editions. However, it seems to be more complicated than that. In order to get ebooks onto a Kindle, for example, they’ve somehow set it up so that you link your account so that the ebook can be delivered to your Kindle. The same goes for your Sony Reader, Nook, or Google Play accounts. Additionally you can download an ePub to your computer. It also appears that you can transfer the ePub to other eReaders with ADE in the same way I’ve outlined on this blog before.
There seems to be more to it, though. Apparently when these ebooks were first announced, the people behind Pottermore claimed that the ePubs would be without DRM. Now it’s become clear that there is some kind of DRM on them, which people are calling “watermarking”. I’ve never even heard of that term being applied to DRM. The Digital Reader has a post about this DRM method and how it was already hacked.
This article on The Guardian is quite interesting. It talks about how Pottermore has managed to force Amazon to bend to its will.
“Instead of buying the ebooks through the Amazon e-commerce system, the buy link takes the customer off to Pottermore to complete the purchase, with the content seamlessly delivered to their Kindle device. It is the first time I’ve known Amazon to allow a third party to “own” that customer relationship, while also allowing that content to be delivered to its device. Amazon gets something like an affiliates’ fee from this transaction, much less than it would expect to receive selling an ebook through normal conditions.”
This is very unlike usual Amazonian practices. I assume it’s because Pottermore wouldn’t allow them to sell the ebooks in any other way, and it shows how much power the Harry Potter brand has. There is another article at FUTUReBOOK by the same author that delves more into this Amazon situation and how DRM is applied across different platforms. The whole system must have been a pretty big undertaking for all companies involved.
All in all, it’s cool to see that there are now official Harry Potter ebooks because that only enforces the idea that ebooks are here to stay, in one form or another. I probably won’t buy them myself since I already own the whole series in old-fashioned paper. Will you?